ANALYSIS OF E-MARKETPLACE ATTRIBUTES: ASSESSING THE NATO LOGISTICS STOCK EXCHANGE
Cees J. Gelderman Open Universiteit Nederland
Janjaap Semeijn Open Universiteit Nederland
Ivo Lek
Open Universiteit Nederland
ABSTRACT
E-marketplaces can be beneficial when used for the procurement of maintenance, repair and operating (MRO) supplies. Our study identifies both effectiveness- and efficiency-related attributes of e-marketplaces for procurement. We then examine these attributes using an actual e- marketplace for MRO items in a military setting. In our research, we surveyed users of the NATO logistics stock exchange (NLSE) to obtain perception ratings of both the importance and performance by the NLSE on each of these attributes. The resulting classification of e-marketplace attributes both indicates which attributes are highly valued by users, as well as identifies on which attributes an organisation such as the NLSE should focus its efforts for higher user satisfaction. Efficiency-related attributes appear to be most valued by NLSE users.
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