IJSSE - International Journal of Social Sciences and Entrepreneurship Upcoming Journals: International Journal of Innovation and Management (IJIM), International Journal of Engineering and Architecture (IJEA) & International Journal of Science and Agriculture | IJAE, IJEF & IJHRP Call for Papers - Forthcoming Issue (Decemer 2014). Submission deadline: 25th December 2014 |

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Geoffrey Nyangena

Masters Student, Jomo Kenyatta University of Agriculture and Technology, Kenya

Dr. Mouni G. Gekara

Lecturer, Jomo Kenyatta University of Agriculture and Technology, Kenya


Over the past four decades the economical growth of Africa countries has been poor compared to that of other developing countries in other continents. Investment in stocks is a high-risk, information-sensitive professional task that has a considerable impact on investors' lifestyle. Lack of a favorable investment climate has contributed to the low investment opportunity trend observed in development.The general objective of this study was to establish an economic inquiry into investment risks. In order to achieve the general objective, the study was guided by the following specific objectives, that is, to identify effect of stock liquidity on stock market investment, to establish the effect of brokerage service on stock market investment and to establish the effect of stock volatility on stock market investment. The target populations of the study were Finance Managers and operation managers of the brokerage firms. The study relied mostly on primary data sources, where secondary will be slightly relied on. A descriptive research design was used to carry out a census survey in brokerage firm mainly with the major offices located within Nairobi to establish economic inquiry into investment risks. The data was collected using questionnaires. Both qualitative and quantitative analysis will be carried out.

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